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Eric the Turkey's 2017 adventures - WATCH THE VIDEO

By day, he is an automotive product manager, working at Morris Lubricants in Shrewsbury . . .

But once a year, Adrian Hill becomes the lead singer of Jingle & The Bells, telling a festive tale about the exploits of 'Eric The Turkey'.

The bird first appeared in an acoustic Christmas song back in 2013, and has been making a seasonal appearance, courtesy of Telford-based Adrian, ever since.

Here is the 2017 edition:

Specialist centre backed by donation

Movement Centre £10k better off thanks to Shrewsbury companies

2nd February 2017

Makeover for wedding venue

Tern Hill Hall enjoying new lease of life

29th March 2017

County military bases to be sold off

What future for county's network of MoD sites?

17th October 2016

Shrewsbury firm wins asbestos contract

Morris Property work on Welshpool factory upgrade

7th September 2017

New unit underway at Hortonwood

Morris Property behind new building at Telford industrial estate

19th April 2017

Halo steals the show for Shrewsbury firm

Lamp head showcased at event by Morris Site Machinery

31st October 2017

Alistair new addition at Morris Joinery

Craftsman joins Shrewsbury workshop

11th December 2017

New office suites unveiled in Shrewsbury

Morris Property launches scheme at Abbey Lawn

3rd July 2017

Student accommodation is taking shape

Development is shown off at site visit

4th December 2017

Step-up for students offered by Shrewsbury firm

Opportunity for traineeships st Morris Joinery

18th April 2017

Croud on the move

Digital agency expands into larger premises

17th March 2017

Work starts on Ludlow park

Morris Leisure investing £200k on caravan park

7th December 2016

A perfect mix

Concrete specialist unveils new products for farmers

20th October 2016

Car dealer snaps up 1.5 acre site in Shrewsbury

Evans Halshaw buys design-and-build site at King's Park

30th July 2017

Holiday home park expands

Bishop's Castle facility meeting demand of 'staycationers'

8th August 2017