Shropshire Chamber strikes gold

Shropshire Chamber of Commerce has received a ‘Gold Award’ in recognition of its support for the armed forces.

It is one of just four organisations in the county to be presented with the Defence Employer Recognition Scheme Gold Award this year, taking the countywide total up to 16.

The prestigious accolade is the highest badge of honour for employers who champion the Armed Forces community, and recognises employers who uphold the Armed Forces Covenant.

To achieve Gold standard, employers must provide at least 10 days of additional paid leave for reservists, and implement HR policies for veterans and cadet force adult volunteers.

They must also advocate for defence across their networks and sectors, and demonstrate sustained commitment well beyond the minimum requirements.

Ruth Ross, Shropshire Chamber of Commerce’s chief executive, said: “We are incredibly proud to have received this award.

“It reflects the deep commitment of our team to supporting the Armed Forces community - not just in words, but through actions too.

“From tailored recruitment pathways to additional leave for reservists, we’ve embedded forces-friendly policies across our organisation. It’s not just good business; it’s the right thing to do.

“We look forward to continuing our close relationship with the West Midland Reserve Forces & Cadets Association in the future, to support those who serve or who have served our country.”

More than 200 employers, from FTSE 100 companies and emergency services, to local councils and high street names, have been recognised this year for their exceptional support to the Armed Forces community.

West Midland Reserve Forces & Cadets Association says: “These Gold Award winners show that supporting defence is not just the right thing to do, it also makes strong business sense.

“Since its launch in 2014, the Gold Award has become the highest badge of honour for employers who champion veterans, reservists, cadet force adult volunteers and military families in the workplace.

“This year’s winners demonstrate the power of values-led leadership, creating more inclusive, resilient, and dynamic organisations.”

Minister for veterans and people, Al Carns, said: “Employers are crucial partners in protecting our security and boosting the economy.

“By backing veterans, reservists, military families, cadet force adult volunteers and the cadet movement, these organisations build resilient communities and the innovation defence needs. I congratulate them and thank them for their outstanding commitment.”

Other winners of the 2025 Gold Award in Shropshire are Donnington & Muxton Parish Council, RAF Museum at Cosford, and The Shrewsbury & Telford Hospitals NHS Trust.