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Partnership approach for launch

An award-winning Shropshire caravan and motorhome dealership will be partnering Swift Group at the launch of the new S-Pod 4 and 6 Escape models at the Holiday Park & Resort Innovation Show at the NEC Birmingham on November 15 and 16.

Swift Group previewed the new, innovative holiday units at the Great Yorkshire Holiday Home Show in Harrogate in September, but the national launch has been reserved for the NEC where the company will partner Shrewsbury-based Salop Leisure.

Following the show, Salop Leisure will become the first Swift Group dealership in the UK to have the S-Pod 4 and 6 Escape launch models displayed at its Emstrey headquarters showroom from the end of November.

The S-Pod Escape models are perfect for short stay holidays or even as a luxury annexe. Swift Group describes them as “the ultimate ‘tiny homes’ getaway with flexible living and sleeping space”.

Laura Plumridge, Salop Leisure’s marketing and retail sales associate director, said the company was delighted to be partnering Swift Group at the Holiday Park & Resort Innovation Show and was looking forward to the launch of the new S-Pod 4 and 6 Escape models.

“We are especially pleased that we will be the first dealership in the country to have the two new models on display in Shrewsbury in late November,” she added. 

She also revealed that Salop Leisure’s Love2Stay touring park and glamping resort, located next to the company’s headquarters, will be replacing two wooden lodges with seven S-Pods from January next year.