Shropshire Business editor Carl Jones is often involved in podcasts - but that's usually as the interviewer.
This time, though, the boot was on the other foot as Johnny Themans from Good2Great in Bridgnorth interviewed him for the latest episode of his Saturday Strategy series.
He explained how the media industry has changed over the past 30 years, the strategy behind Shropshire Business in print and online, and offered some top tips for businesses on how to spot, and make the most of, a good story.
Here it is:
Initiative launched to help Shropshire businesses plan for the future
Taking the step can be a daunting prospect for many...
Top accolade for the team at Birmingham awards ceremony
Last chance to get your entries submitted
Media groups join forces to launch new service
Business guru says move is good news
Listen to the latest episode
Judgement process for Businesses for Children Awards nearing completion
Big turnout for finance firm's official launch
New business will help Bridgnorth become a greener town
Free roadshow to help small and medium sized businesses grow
Love Bridgnorth initiative gets a boost
Former teacher creates super centre in Shrewsbury
Scaling the heights with charity challenge
Terry Jones joins Metamorph Law stable