Curtain up for theatre and events company

A theatre and events production company is set to grow as it becomes the latest business to move into Lizard Lane Business Village at Tong, near Shifnal.

PYROmaster Studios, established in 2016 by Phil McIver, has relocated to a 2,000 sq ft commercial unit after considerable investment in its growth from the start of 2023, consolidating its operations under one roof after previously working from four ‘self-storage’ shipping containers, at two separate locations in Telford.

The business specialises in sound, lighting, staging, and set design & construction for the theatre and events industry, supplying production equipment for venues across the country.

The former 19th century agricultural building has been modernised with new concrete floors, LED lighting and painted walls to provide suitable space to build large sets and scenery, with the company already commissioned to construct a brand-new theatre set for installation in January 2026.

Phil McIver has a wealth of experience in the industry, having attended stage school as a teenager, initially as a performer, before moving into technical stage crew roles.

He has developed his technical expertise over a number of years and has worked on The Polar Express train ride in Telford, Yorkshire, Devon, Kent, Oxford and London managing the technical side of the event along with the warehousing and logistics. He also works alongside other local & national event production companies on corporate and high-end events, as well as in theatres on touring shows.

This year, PYROmaster Studios has supplied a theatre set for amateur dramatic theatre companies staging ‘Legally Blonde The Musical’, with the theatre set touring locations including Southampton, London, Stockton, Swansea, Norfolk and Devon.

Phil McIver said: "The unit space and features were perfect for what I need to grow the business and operate under one roof. I've been commissioned to build a brand-new theatre set ready to install in January, something that would not have been possible at my old sites. It means I can consolidate everything and work in one large space."