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Eric the Turkey's 2017 adventures - WATCH THE VIDEO

By day, he is an automotive product manager, working at Morris Lubricants in Shrewsbury . . .

But once a year, Adrian Hill becomes the lead singer of Jingle & The Bells, telling a festive tale about the exploits of 'Eric The Turkey'.

The bird first appeared in an acoustic Christmas song back in 2013, and has been making a seasonal appearance, courtesy of Telford-based Adrian, ever since.

Here is the 2017 edition:

Golden makeover for landmark building

Changes mark a special anniversary for Shrewsbury firm

14th May 2019

Chris takes Morris Lubricants helm

New MD aims to take company to the next level

12th February 2019

Shrewsbury firm announces major investment

Lubricant company reveals two new projects

30th March 2020

150th anniversary truck takes to the road

Limited edition vehicle carries celebratory livery

3rd June 2019

Recruitment and training are key

Firm puts its success down to harnessing and nurturing talent

6th March 2019

Fund raising campaign for Morris

Shrewsbury firm launches appeal to fund guide dog training

27th March 2019

Staff pull together to keep country moving

Morris Lubricants adapts to cope with challenging times

21st April 2020

Racing ambassadors join forces

Exclusive video interviews will reveal secrets to success

15th January 2021

Dazzling centrepiece

Morris & Company mark 150 years in spectacular style

23rd August 2019

£14m boost will help county 'bounce back'

Shrewsbury and Telford projects to benefit

4th August 2020

Sir Clive tops the bill at leadership conference

High profile speakers coming to Shrewsbury event

5th March 2020

£6 million manufacturing investment gets the go-ahead

Morris Site Machinery to build a new home at i54

23rd October 2019

New sculpture marks 150 years

Shrewsbury company celebrates milestone anniversary

28th January 2019

A century and a half goes up in lights

Staff mark the start of a milestone year

4th January 2019

Iconic setting for business networking event

New project will be unveiled at November meeting

19th November 2018