Facebook - Shropshire Business Twitter - Shropshire Business LinkedIn - Shropshire Business
http://www.bni.co.uk http://www.bulldogsecure.com

Beauty business signs multi-million pound overseas deal

A beauty business with celebrity customers including the Duchess of Cornwall, Victoria Beckham and Kylie Minogue has landed a multi-million-pound deal to begin exporting its skincare products to China.

Shifnal-based Heaven Skincare, established by celebrity beauty therapist Deborah Mitchell more than 30 years ago, has agreed an exclusive partnership with Barry Wan, one of Asia’s largest luxury providers and the third largest company in China.

Law firm Aaron & Partners LLP provided legal advice on the agreement, which will see more than £10 million worth of Heaven Skincare products stocked in China’s largest shopping malls and department stores across the country.

The deal builds on the firm's recent international expansion, with Heaven Skincare stores now open across the globe and products available across Europe, Asia, North America and Australia.

"This is a lifelong dream come true for me," said Deborah. "My aim has always been to establish Heaven Skincare as a global brand and strengthen our revenue stream through international sales, but to actually see that come to fruition is unbelievable.

"We have worked so hard to get the business where it is today and this deal with Barry Wan is another important step on our journey.

"I've always maintained that for me, it's about helping people look better, younger and have more confidence in themselves. That's always been my motivation and I'm delighted that Heaven Skincare products will now be available to millions of new customers in China."

Heaven Skincare's Bee Venom invention, ABEETOXIN® – for which Deborah is the patent owner – is considered to be at the forefront of the worldwide beauty market. The product uses a unique ultra-anti-aging formula combined with Bee Venom to produce natural collagen in the skin, which helps to rejuvenate the skin.

Stuart Haynes, a partner in the corporate and commercial team at Aaron & Partners, said: "This is a huge milestone for Heaven Skincare – one that will continue the growth of  the brand from a highly successful manufacturer/retailer into to a multi-million-pound global beauty business.

"We're proud to have worked with Deborah for a number of years and we've seen her grow the business exponentially in that time. Her products are world-renowned and with China now added to a growing list of international markets where they've secured a foothold, the sky really is the limit for Heaven Skincare."

Pictured: Deborah Mitchell of Heaven Skincare with Stuart Haynes of Aaron & Partners

http://www.pure-telecom.co.uk

Developer sells Shrewsbury site to Aldi

Deal will create 50 jobs and create new format food store

19th January 2021

£100m deal for Welsh manufacturer

Law firm plays a lead role in finalising international agreement

13th November 2019

Law firm names new partners

Seven promotions announced as lawyers target future growth

22nd September 2020

Coronavirus - how to get through the next few months

Shropshire law firm's top 10 tips

11th March 2020

Law firm names new senior partner

Experienced lawyer promoted to new role

14th June 2019

Christmas rules must be followed

Lawyer calls for businesses and residents to be clear on Coronavirus guidance

7th December 2020

Law firm backs new cricket competition

Legal practice is named as exclusive sponsor of 100-ball tournament

27th May 2021

Property industry in the spotlight

Chamber hosts webinar to keep businesses informed

13th November 2020

CORONAVIRUS: A helping hand for businesses during lockdown

Check out the latest entries on our bulletin board

18th March 2020

Holistic therapist hosts online workshops

Sarah puts teaching qualifications to good use

6th April 2021

Why you'd be foolish to ignore China

Are there trading opportunities for your business?

24th March 2021

Children's clothing boutique opens doors

Entrepreneur achieves lifelong dream in Shifnal

7th September 2020

Internet marketing firm celebrates a milestone

Shifnal company marks 15 successful years in business

14th February 2019

Award nomination for Shifnal accountant

Firm makes regional finals of the Rural Business Awards

26th July 2019

Canine daycare centre celebrates in style

Business marks its third anniversary with a £30,000 investment

17th June 2020